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Create the loyalty program you've always wanted.

Introducing the ethos Agency Partner Program

Today we launch our Agency Partner Program, a home for agencies that work with growing Shopify brands and want to help their clients launch a loyalty program that creates a community around the brand.

Some of our favorite client launches have had an agency right alongside the brand. When Fancii rolled out Fancii Rewards, PointBlank Marketing built the entire launch experience from the ground up and kicked it off with a double points week that got the Fancii community engaged from day one. Moments like that are why we built this program.

Built for the way agencies work

Agencies know their brands inside and out: what excites their customers, what gets them talking, and what keeps them coming back. At ethos, we're proud to give agencies the tools to bring those ideas to life, from points, tiers, and cash back to referrals, UGC, contests, polls, Surveys, Points Activations, and mobile wallet passes, all living inside the brand's Shopify store and designed to bring their community together. Every feature is included in the Everything Plan, so partners can put their time into strategy and creative instead of navigating pricing tiers.

A partnership that goes both ways

Every brand a partner brings to ethos is supported by its own dedicated loyalty expert. Partners also get a dedicated Slack channel with our team, a real say in what we build next, and a team that's as invested in their clients' communities as they are.

Julien Normand, Co-Founder & Creative Director of PointBlank Marketing, shares:

"The brands we work with don't need another tool to manage. They need a partner who can make loyalty work. With ethos, we can guide our clients through the platform, handle the build, and turn their program into something their customers want to be part of."

Luis Espinal, Director of Business Development at Avex, shares:

"In 20 to 40% of my sales calls, the brand is already on a loyalty platform that's too basic for what they want to do. That's the conversation where ethos comes in."

Katherine Martel, Vice President & Co-Founder at Maze, shares:

"What drew us to ethos is that it's not just earning and redeeming points. There's so much more to play with, and our clients' customers can feel the difference."

Vohara Gunaratna, Co-Founder and CRO of ethos, adds:

"Agencies are in the room with brands every day, shaping the campaigns that turn customers into repeat buyers. That perspective is invaluable, and we built this program to give our partners the platform, support, and access they need to do their best work."

Loyalty is a community effort

The best loyalty programs are never built by one team alone. Agencies bring the creativity and strategy, ethos brings the platform, and brands end up with a program their customers want to belong to. We see this partner program the same way: a community of agencies, brands, and our team, sharing what works and building toward the same goal of turning customers into communities that last.

Become an ethos Agency Partner

If your agency helps Shopify brands build community through loyalty, retention, or lifecycle marketing, we'd love to partner with you. Apply through our partner portal and our team will reach out to get you set up.

Apply to become an Agency Partner →

Today we launch our Agency Partner Program, a home for agencies that work with growing Shopify brands and want to help their clients launch a loyalty program that creates a community around the brand.

Some of our favorite client launches have had an agency right alongside the brand. When Fancii rolled out Fancii Rewards, PointBlank Marketing built the entire launch experience from the ground up and kicked it off with a double points week that got the Fancii community engaged from day one. Moments like that are why we built this program.

Built for the way agencies work

Agencies know their brands inside and out: what excites their customers, what gets them talking, and what keeps them coming back. At ethos, we're proud to give agencies the tools to bring those ideas to life, from points, tiers, and cash back to referrals, UGC, contests, polls, Surveys, Points Activations, and mobile wallet passes, all living inside the brand's Shopify store and designed to bring their community together. Every feature is included in the Everything Plan, so partners can put their time into strategy and creative instead of navigating pricing tiers.

A partnership that goes both ways

Every brand a partner brings to ethos is supported by its own dedicated loyalty expert. Partners also get a dedicated Slack channel with our team, a real say in what we build next, and a team that's as invested in their clients' communities as they are.

Julien Normand, Co-Founder & Creative Director of PointBlank Marketing, shares:

"The brands we work with don't need another tool to manage. They need a partner who can make loyalty work. With ethos, we can guide our clients through the platform, handle the build, and turn their program into something their customers want to be part of."

Luis Espinal, Director of Business Development at Avex, shares:

"In 20 to 40% of my sales calls, the brand is already on a loyalty platform that's too basic for what they want to do. That's the conversation where ethos comes in."

Katherine Martel, Vice President & Co-Founder at Maze, shares:

"What drew us to ethos is that it's not just earning and redeeming points. There's so much more to play with, and our clients' customers can feel the difference."

Vohara Gunaratna, Co-Founder and CRO of ethos, adds:

"Agencies are in the room with brands every day, shaping the campaigns that turn customers into repeat buyers. That perspective is invaluable, and we built this program to give our partners the platform, support, and access they need to do their best work."

Loyalty is a community effort

The best loyalty programs are never built by one team alone. Agencies bring the creativity and strategy, ethos brings the platform, and brands end up with a program their customers want to belong to. We see this partner program the same way: a community of agencies, brands, and our team, sharing what works and building toward the same goal of turning customers into communities that last.

Become an ethos Agency Partner

If your agency helps Shopify brands build community through loyalty, retention, or lifecycle marketing, we'd love to partner with you. Apply through our partner portal and our team will reach out to get you set up.

Apply to become an Agency Partner →

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